What attract sales?

One of the first things that catch the public's attention out in the wild is images.But when you're enticing them to make a decision and choose a product, the words you use to showcase a product can make an even bigger first impression to attract sales. There are a lot...

The voice tone of my brand

Most companies are focused on creating a powerful visual identity, but many of them forget an important detail: the creation of a verbal identity compatible with their brand personality. After creating a unique identity and defining a brand personality, they should consider the way that personality is going to be...